BRAND

Color system
for every touchpoint.

MindHx pairs a calm, clinical light base with three signal colors - blue for voice, teal for the PHQ-9-family clinical scales, and orange for language - plus a reserved red used only for crisis and safety contexts, never decoratively.

Calm lake reflecting mountains and trees at sunrise, Banff, Canada
Photo by Deep Doshi on Unsplash
PRIMARYStandard use across all brand touchpoints
MindHx
Page#24344A on #FBF3E6
MindHx
Surface#24344A on #FFFFFF
MindHx
Signal gradient#FFFFFF on motion gradient
SECONDARYCreative contexts only - marketing collateral, banners
MindHx
Blue (voice)#2C6FBA on #E5F0FB
MindHx
Teal (clinical)#2F8F6E on #E3F6EE
MindHx
Orange (words)#E98232 on #FFF0E3
TECHNICALDocumentation sites and technical contexts only
MindHx